Four Columns & Image on Top

personal branding

Mastering tone of voice

Do you dedicate much time and thought to the way you say what you say? Contrary to popular belief, content isn’t everything. Not in isolation, anyway. Tone of voice is crucial if you really want to stand out in your market – rather than just in it. It’s not just what you say, it’s the…

Amy_Greg_Colour_Getting_Ready_008

Hire a copywriter 101 – why good copywriting matters

Words. We all use them daily. We speak them, text and email with them and read them everywhere we go. Which is why I’m not all that surprised to learn that many people don’t really see the value in professional copywriting. After all, they’re just words. We all manage to communicate with each other daily…

Hertfordshire blog creative content

Meeting the Locals – a Rural Rite of Passage

I’m an old fashioned girl at heart. But why does the concept of ‘meeting the neighbourhood’ seem old fashioned to a 30-something year old like me? Two words…city conditioning. In the country, people do actually stop to say hello. I wonder, do they spot townie’s from a distance? Are we instantly identifiable by our glassy…

Herts countryside hertfordshire life

When city meets country

I used to dream of moving to the countryside. Of being able to fling open the windows and look out across vast fields of green and gold; fringed with trees and nothing more… Of taking long walks with my husband and our dog, listening to the sound of birds singing and breathing in the clean,…

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Three Columns & Image on Top

personal branding

Mastering tone of voice

Do you dedicate much time and thought to the way you say what you say? Contrary to popular belief, content isn’t everything. Not in isolation, anyway. Tone of voice is crucial if you really want to stand out in your market – rather than just in it. It’s not just what you say, it’s the…

Amy_Greg_Colour_Getting_Ready_008

Hire a copywriter 101 – why good copywriting matters

Words. We all use them daily. We speak them, text and email with them and read them everywhere we go. Which is why I’m not all that surprised to learn that many people don’t really see the value in professional copywriting. After all, they’re just words. We all manage to communicate with each other daily…

Hertfordshire blog creative content

Meeting the Locals – a Rural Rite of Passage

I’m an old fashioned girl at heart. But why does the concept of ‘meeting the neighbourhood’ seem old fashioned to a 30-something year old like me? Two words…city conditioning. In the country, people do actually stop to say hello. I wonder, do they spot townie’s from a distance? Are we instantly identifiable by our glassy…

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Two Columns & Image on Top + Post Date

One Column & Image on Top + Post Date + Link Button

personal branding

Mastering tone of voice

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Hertfordshire countryside

Why I’m learning to be less busy

I have a confession to make… I’ve fallen victim to one of the key perils of freelancing. I’ve…

Amy_Greg_Colour_Getting_Ready_008

Hire a copywriter 101 – why good copywriting matters

Words. We all use them daily. We speak them, text and email with them and read them everywhere…

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Masonry Blog Posts

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